This media holder takes care of the issue of Ink Jet paper rolls or prints unraveling while storing or in transit. Just straighten the Paper Holder and snap it in the middle of the roll. Just as easy as that your roll of paper will be secured and will no longer want to unravel. Making it easy and convenient to swap roll paper in and out of your wide format inkjet printer. A media strap is provided on with orders of Epson or Aztek media, however additional media roll holders can be purchased individually. The AZTEK media roll holder is lined with a soft felt and constructed with PVC plastic to be gentle on your media.